Recruiting ads are historically boring because most companies are using the exact same formula. Diversity photo + headline claiming 'fun' + tired body copy from the HR department. MailChimp took their recruiting efforts to the next level by actually making their promotions fun instead of simply writing it out in a headline. If you are looking for employees that think outside the box then it is a wise move to do the same.
Enter trading card job postings in all of their retro glory. Recruiters instantly have a conversation piece to get their foot in the door and young talent will take notice. Read more about the process and enjoy this fresh approach to an old practice.